Theorized reasons for BBD:
1. Fear of certain breeds that are typically dark such as Rottweilers and Doberman Pinschers.
2. Black dogs are often portrayed as "villains," dangerous and aggressive, in film and on television.
3. Their coloring is associated with evil or misfortune such as black cats being unlucky or ominous.
4. Black dogs' facial features are more difficult to highlight in photographs, and dark eyes against dark fur make it more difficult to read facial expressions, mood, or make an emotional connection when browsing the darker animals on shelter websites.
There is some validity to the claim that there are more black dogs in shelters because there are more black dogs in the world due to black coloring being a dominant gene. However, this does not explain why rescue workers find it much harder to find homes for black dogs than for dogs of other colors. For some shelters, the problem is so bad that they've developed special promotions to help draw attention to their black animals, such as reduced adoption fees.
There seems to be only anecdotal evidence of this phenomenon, and I will share some of my experiences this week.
Sources:
"Travels With My Dog Casey: Black Dog Syndrome," by Benoit Denizet-Lewis, 2012
Black Dog Rescue Project
NY Times Opinion Pages, October 13, 2009

Luna, J & Foster - We are, apparently, a Black Dog Family
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